One of the many changes we are seeing with the emergence of social media is how virtual and actual relationships are established and maintained. These changes fit well into our community policing philosophy of partnerships with the community, in this case the social media community. We now have hundreds of followers, some from all over the country, who are interested in our media releases and informational blog postings. We are appreciative of their interest in LakelandPD.
But should we be "following" them?
For many people, the thought of the police following them (such as while driving down the road) generally produces panic, fear, and sweaty palms. And to now have the police follow you on Twitter or Facebook or via blogs, well, I wonder where should we draw the line between social interaction with the community and respect of one's personal space?
We follow a couple dozen entities on Twitter, mostly businesses or organizations in our community with whom we have a professional or personal relationship. Of course we follow numerous police agencies also to get ideas and keep up with what our peers are doing, but we do not automatically follow everyone who follows us. Some police agencies follow many more in their community under the auspices of maintaining a more open relationship with residents and businesses. The decision as to who we choose to follow is really on a case by case basis.
Now I realize that privacy is almost non-existent in the social media realm. We put stuff out there knowing others are likely going to see and read it, all with the realization that we can somewhat restrict who sees our posts, updates, and profiles on Twitter and Facebook.
So I ask this question to get a deeper understanding from our social media community - how would you react if you got notice that LakelandPD wanted to follow you on Twitter?
- Asst Chief Bill LePere
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